To become the best, you have to learn from the best.
As ambassadors of the Goldwell brand’s, the stylists’ with the highest standards on our Australian Artistic Network Team are a great source of inspiration and are brilliant role models to learn from. These very talented and highly experienced individuals are eager to share their hands-on knowledge with you and help you develop your professional skills. To escalate your opportunity for learning, consider creating a customized session for your salon.
For all customized creative salon sessions and enquiries, please
This is your chance for a real career boost.
@salon.almAmanda Lea Magistro is the creative force behind Salon ALM, which has grown from a small boutique salon into a vibrant, fashion-forward space now housed in a beautiful heritage building located in North Perth, where she leads a powerhouse team. With over 20 years in hairdressing, Amanda fuses her passion for hair and fashion to set trends and create education experiences that connect. Read more
A Goldwell National Artist, Educator, and key voice in the Global Color Collective team, Amanda is known for her international work and sold-out tours — The Style Edit and The Effortless Icons: Hair Edition — which bring her signature vibe of “effortless hot girl hair,” lived-in colour, and hands-on creative energy to salons across Australia.
On the world stage, Amanda made history as the first Australian to win Global Avant Garde Stylist of the Year at the 2023 Kao Salon Global Creative Awards in Chicago — cementing her reputation as a boundary-pushing stylist with international influence.
Jools Purchase, owner of Haus of Jools, is a passionate colorist with over 25 years’ experience, known for creating vibrant, one-of-a-kind looks that reflect each client’s individuality. For Jools, hair is more than a style — it’s a daily masterpiece. Her bold, trend-driven approach and “Hairy Godmother” energy have made her one of the most in-demand colorists in the business. Read more
A two-time AHIA “Sole Operator” finalist, Jools is also a sought-after educator and keynote speaker for KAO’s MBE program, sharing her insights on business, creativity, and social media strategy. Her influence extends globally — from crafting the GOLDWELL Color of the Year in Germany to starring in the Ride or Dye YouTube series and collaborating with the Goldwell Color Collective.
With a fully booked salon and an infectious creative spirit, Jools continues to inspire both clients and fellow professionals across the hair industry.
@wildlifehairsydney @alfrescoholmesAli, owner of Wild Life Hair SoGo for over 18 years, is a highly skilled all-rounder known for her practical creativity and commitment to excellence. As a fully booked stylist and dedicated mentor, she has guided countless team members from apprentices to senior stylists, shaping the next generation of talent. Read more
A finalist for NSW Hairdresser of the Year and Business Owner of the Year winner in 2020, Ali has also led her team to multiple national award nominations. Her “never say no” attitude and consultative approach make her a trusted leader both on the salon floor and in education.
As a KMS National Artist, Ali is passionate about sharing her expertise—especially in structural layering and precision techniques that flatter each client’s individual features. Grounded, driven, and detail-focused, Ali brings both vision and heart to everything she does.
With over 30 years in the hair industry, Piet is a multi-award finalist and respected stylist known for his creative precision and passion for education. A finalist for NSW/ACT Hairdresser of the Year and Australian Men’s Hairdresser at the Australian Hair Fashion Awards, he has also led Wild Life Hair SoGo to multiple national accolades. In 2017, he became a proud business partner in the salon. Read more
Based at Wild Life Hair SoGo, Piet is a KMS National Artist and fully booked stylist who specialises in enhancing each client’s natural features through structural layering and thoughtful design.
Beyond the salon, he brings over 15 years' experience as a Hair Director, working with top fashion labels like PE Nation and Ksukbi, and contributing to runway shows, editorial shoots, and campaigns. His work blends technical mastery with creative flair, making him a standout in both salon and session styling.
@wildlifehairsydney @pietpantano
Originally from the blue shores of Marseille, Yoav arrived in Sydney 15 years ago, bringing with him a distinct European flair and a passionate commitment to revitalise Australia’s hair industry. In 2014, he founded COV, a salon that embodies his unique vision. Read more
Yoav is the heart, soul, and hands behind COV. A founder, chief cutter, and colorist extraordinaire, he’s been working with hair since he was a sixteen-year-old street kid from the South of France. Through his singular talent, Yoav has created a true hair nirvana — blending French funk with his own edgy style in every cut and color. For him, it’s about simplicity just undone enough, with the magic lying in the details.
At COV, Yoav and his team relentlessly pursue the undone, always exploring new innovations and creative expressions. They see hair as far more than silent strands waiting to be cut — it’s a powerful form of identity, branding, and transformation. For them, hair is a vessel of self-expression that deserves respect, skill, and above all, a joyful celebration.
The "Jade" behind Ella&Jade, Alannah is the Salon Director, leading color technician, and the heart and soul of the brand. Her leadership has cultivated an award-winning team, earning numerous industry accolades — including her own Gold Winner title at the Goldwell Creative Awards in 2023. Read more
At Ella&Jade, every human and every hair matters. Inclusivity is at the core of everything Alannah and her team do, positioning the salon as one of Australia’s first texture-inclusive hair hubs. “As a stylist first and foremost, I always wanted to be able to do anybody’s hair that walked through the door. If I didn’t know how, I immediately found someone to learn from.” – Alannah her passion lies in educating stylists on the foundational skills and color knowledge needed to confidently work with all hair textures.
This commitment has solidified Ella&Jade’s reputation as the go-to salon for clients on every step of their hair journey. Alannah’s ability to transform her clients through custom color palettes and styles tailored to skin tone and individuality has been a cornerstone of the salon’s success. Her philosophy — “Color for Everyone” — reflects the pillars she stands by inclusivity, individuality, iconicity, and authenticity.
@alannah_jade
@nathan.yazbekNathan Yazbek is part of a new wave of salon owners — creative, ambitious, and business-savvy. After starting his career as a Saturday assistant in Sydney’s Inner West, he trained at a prestigious Darlinghurst salon, refined his craft on the North Shore, and further honed his skills with advanced cutting courses in London, Santa Monica, and Tokyo. Read more
In 2010, he opened Salon Yazbek in Neutral Bay, which has since become a thriving creative hub. His artistry and vision have earned him back-to-back Creative NSW/ACT Hairdresser of the Year titles in 2022 and 2023, along with finalist spots for AHIA Australian Hairdresser of the Year in 2024 and 2025.
Today, Nathan is highly regarded name in the hair industry, celebrated for both his creative innovation and entrepreneurial spirit.
Kirby Lago is a colorist, salon owner and educator recognised for creating transformations that keep hair looking and feeling healthy beyond the salon chair. With over 20 years of experience, she has built a reputation for delivering lived-in, luxury color that grows out seamlessly while maintaining the integrity of the hair. Read more
As the founder of Pélo by Lago, a leading salon in Sydney known for its focus on healthy hair, Kirby has built a destination where luxury color and long-term hair health go hand in hand. Her commitment to natural, beautiful results has attracted a loyal clientele alongside celebrities including Miranda Kerr and Delta Goodrem.
A Goldwell National Artist, Kirby regularly shares her expertise on stage and in education sessions, inspiring stylists with her technical artistry and approach to healthy, luxury color.
@pelobylago @kirbylagohair
@_Willomina @christopher_hunterCo owner and founder of WILLOMINA in Sydney's eastern suburbs, Chris has carved himself out a niche career path in arguably Australia's toughest hair market. Since its inception in the summer of 2017 WILLOMINA has been a hair haven for Sydney's creative community. Read more
Originally from country Victoria, Chris is passionate about elevating hairdressing by sharing his love and expertise with a new generation of stylists. Balancing his time between managing WILLOMINA, creating content for brand partners, participating in photoshoots, and mentoring apprentices, Chris is truly hair-obsessed — it’s a career he couldn’t imagine giving up.
Known for his soft and sexy approach to hair, Chris regularly works with celebrities and Sydney’s elite. He’s also a familiar face on the fashion week circuit, both locally and internationally.
Shane Henning is the Creative Director and part-owner of Noddy’s on King in Newtown, Sydney. With decades of experience in the hair industry, he has built a respected career through his work with Goldwell Education, fashion photographers, editorial publications, runway shows, and major awards programs. Read more
Renowned internationally, Shane’s work has been widely published, and his timeless images have featured on numerous front covers and global brand campaigns. He has delivered educational seminars around the world and served as a judge for the 2018 Goldwell Global Zoom Color Awards. In 2017, he was a main stage presenter at the Goldwell Global Zoom event in Barcelona. Known for his patience, passion, and dedication to the craft, Shane is a strong supporter of industry events and a committed mentor to emerging stylists, helping the next generation realise their potential.
Shane's accolades include being a finalist for Salon Team of the Year in 2023, six-time Australian Hairdresser of the Year, four-time Salon Team of the Year winner, and recipient of both the Hall of Fame and Masters Awards.
@noddysonkinghair @shanehenninghair